Strategic Planning is where successful results begin. This is Part-1 of a 3-Part series of an effective Master Action Plan. The 3 parts we’ll address over the next 3 posts include:
- PART-1 – Strategic Planning
- PART-2 – Tactical Management & Execution
- PART-3 – Effective Monitoring & Evaluation
PART-1 – STRATEGIC PLANING:
Strategic Planning is where the Master Action Plan for your law practice or business “begins.” I’s vital to establish who you are (as the CEO and as a business), and this takes some critical thought. You need to define the products or services you’re offering to potential clients or customers, and why they should buy you and your firm versus your competitors. You also need to describe the direction your organization is heading in the future, and why. You clients and customers want to know…
Strategic Planning is critical, as it establishes and outlines from the outset your vision, mission and goals of your organization. Without strategic planning, your organization will have little or no direction or impact, and your target market will see this one way or another. Think of strategic planning in these simple terms: It’s like telling someone to get in the car and drive…and they respond, “Why? Why am I driving? What for? Why do I need to drive? Where am I going? Will you give me directions? What can expect along the way? When will I get there? Are there any landmarks to where I’m going? How long will it take? How will I know when I get there? What do I get in return for driving there?”
CONCLUSION:
Strategic Planning is your starting point. Based on the amount and quality of time you invest to strategically plan, will greatly impact the road and journey you’ll experience either to success, frustration or failure. The degree of strategic planning you commit to your organization, will significantly impact all areas of your organization, whether for good or bad.
So, how can you as the CEO of your organization, keep all this strategic planning and information organized, documented, usable, practical, measurable and efficient? Ho you do this will also greatly impact your level of success. That’s why at GMS Business Consulting, Inc. we provide a powerful business solution called M.A.P. (it’s a Master Action Plan) designed to help any lawyer, law firm, for-profit or non-profit business to strategically plan, manage and grow their organization.
Our M.A.P. solution is NOT a matter or case management or time & billing solution. This is a solution on a significantly higher-level of strategic planning and implementation than any solution you may have. All your important business strategies and components of your organization will fall under the strategic planning umbrella of your M.A.P. solution. Your M.A.P. will be your strategic “Command-and-Control-Center” for all aspects of your organization. Everything within your organization becomes supportive or subordinate to the directives within your M.A.P. such as:
- Personnel – Goals, Expectations and Performance
- Management – Goals, Expectations and Performance
- Product/Service Development – Goals, Expectations and Performance
- Technology Infrastructure – Goals, Expectations and Performance
- Sales & Marketing – Goals, Expectations and Performance
- M&A/ Sales/ Acquisition Strategies – Goals, Expectations and Performance
- And much, much more…
By strategically planning, each business unit within your organization, along with each strategic business decision that affects your organization will be represented in your M.A.P. This is how successful CEO’s/ Managing Partners/ and Business Owners can effectively manage their organization. This same M.A.P. solution is now available to you.
We hope this post is helpful to you. Our next post in February will be Part-2 – Tactical Management & Execution. Until then, we wish you good health and success. If you have any questions in the meantime, please Contact. Us.
GMS BUSINESS CONSULTING, INC. – Provides lawyers/law firms, for-profit & non-profit organizations, and other business professionals with Accounting Services, Business Development Services (M.A.P.), Business Optimization Services, and Digital Marketing Services. We help business professionals strategically manage and tactically grow their businesses more effectively and efficiently. We do NOT provide investment advice. Contact Us if you are interested in learning more about our services, and in particular about M.A.P. (our 3-phase business development & management solution), designed to help you strategically manage and tactically grow your business. We would welcome the opportunity to speak with you.
info@gmsbusinessconsulting.com
707-218-3135