GMS Business Consulting No Comments


“Buy low…Sell High”  Sound familiar?  Good Morning Everyone!  It’s been a few months since our last post.  After spending several years analyzing dozens and dozens of investment charts and graphs as a stockbroker/financial consultant/and a middle-market institutional broker at two international investment firms, I saw the above graph and article this morning on Bloomberg.  I couldn’t resist…I have to share my views and make a few comments…

As the saying goes, “a picture is worth a thousand words.”  And this picture on the surface tells a lot.  Based on my years of experience advising and consulting the general public, (both inexperienced as well as very experienced investors) on prudent investment management, I know most everyday investors and self-proclaimed savvy or experienced investors simply don’t understand the foundational principles of investing.  The general principle is to buy low and sell high.  In most cases, the general public invests in a manner that is the exact opposite…they tend to emotionally buy high, and in a panic… sell low.  The savvy/experienced investors on the other hand do exactly what they should do…they unemotionally buy low and unemotionally sell high!  How do they do this?  The answer in general terms is simple, but it’s not easy.  They do the following, but methodically:

  1. They don’t invest with emotion, they invest with discipline using financials/trading models etc. (which are all available to the public through their investment firms and online sources)
  2. They do their own homework first, by relying on their own research, good advisors (if they need one), and their own business sense.
  3. They don’t follow the crowd…they do quite the opposite.  They buy when the public is emotionally selling or panicked, and sell when the public is emotionally optimistic and running up the markets.

The point is, if you want to buy low and sell high, you have to get into the mindset of the savvy experienced investors.  Beginning with understanding where the markets are in the midst of the investment cycle…are they over-valued or under-valued?  Are they at high or low valuations.  And secondly, begin asking yourself (or your advisors) strategic questions.  As you can see in the above chart, all three markets are at or near their all-time highs.  Then depending on whether you are an existing owner or considering to be an/investor/or speculator, ask yourself the following questions:

  • Are the markets (stock/bond/real estate) under-valued or over-valued?
    • Based on what information and valuation data?
    • What are your investment goals & objectives?
    • What’s your time horizon?
    • What’s your expected R.O.I.?
  • Is it a good time to be either a buyer or a seller in any these markets right now?
    • It depends…What’s your motivation?
    • Are you an existing holder considering to sell…or an investor considering to buy…or simply a speculator looking for a short-term profit?
  • Why do you want to buy/sell/ or hold in these markets now…is it due to need/long-term investment/speculation?
    • Again…What’s your motivation?
  • What’s your buy/sell discipline…your entry/exit points?
    • How did you arrive at those entry/exit points…through emotion or through a careful analysis of financial data and momentum oscillator data?
    • Again…What’s your time horizon?
    • Again…What’s your projected R.O.I. given your time horizon?

In general…not always…when the general public’s interest goes one way (in terms of investing), you may want to consider doing the opposite (however do your own due diligence and research first, and don’t rely on others!).  Generally, when it comes to “investment timing”, people tend to buy their investment assets at inappropriate times because they feel good or positive about the economy/the markets/or a particular company is popular or they’re afraid they’re missing out.  When it comes to inappropriate investment timing on selling, it’s usually because the markets are diving and they simply panic.  In either case the timing is off due to emotional investing and not methodical investing.  That’s understandable…we’re human!  That said, most experienced investors understand this costly emotional roller coaster and tend to avoid that ride by doing the fore-mentioned above.  When markets have fallen and asset valuations are near their lowest price points in their market cycle, this often times presents an optimal time to begin acquire such assets.  Likewise, when the markets are reaching new highs and the general public has taken an emotional buying position, this may be an opportune time to begin  taking some profits off the table, and setting the cash aside to invest when prices soften once again.

Is this a simple concept…yes.  Is it easy to implement…no.  When it comes to investing, most people tend to take action based on their emotional instincts…which are usually wrong.  Interestingly, the Bible also cautions us to not be ruled by emotions as ““The heart is deceitful above all things, and desperately wicked; Who can know it?” (Jeremiah 17:9…please understand this text in its context).  So given the state of these markets, use your common sense…your business sense…do your own research…ask strategic questions, and make your investment decisions based on research and not emotion.  This will get you closer to becoming a savvy, experienced investor with the mind-set and practice of buying low and selling high.  We hope you found our perspectives and opinions to be insightful and helpful.

GMS BUSINESS CONSULTING provides lawyers and business professionals with Accounting Services, Business Development Services, Business Optimization Services and Digital Marketing Services to help business professionals successfully organize, grow and operate their businesses more effectively and efficiently.  We do NOT provide investment advice.  Contact Us  if you are interested in learning more about our services, and in particular about M.A.P. (our 3-phase business development solution), designed to help you strategically focus and tactically grow your business.  We would welcome the opportunity to speak with you.


John 14:15

GMS Business Consulting 377 Comments

Former Fed Regulator Appologizes For Quantitative Easing (QE)

Federal-Reserve-Building-Washington-D_C  JP Morgan Chase

Hello Everyone!  Anyone having a keen sense of the obvious would agree that too much power in the hands of too few is a recipe for disaster.  That is the current state of our banking/financial system, and more specifically, talking about the “Too big To Fail Banks” (which is counter to capitalism isn’t it?).  Listen to this interview on Bloomberg with former Fed regulator Andrew Huszar, who candidly yet diplomatically describes the foundational problems of the Fed, QE, and our current banking structure. Read more

GMS Business Consulting 292 Comments

The Return of Blackberry?

Blackberry Passport

Mark Blinch/Reuters


Hello Everyone!  This morning we’re writing to you, our viewers, regarding the release of the new smartphone by Blackberry, called the “Passport“.  Seriously…you ask?  Who cares?  I’m sure that’s what many of you are thinking!  We however believe many business professionals should care/need to care or at the very least, be aware of the launch of this new device and its possible benefits for business and personal use.  With data security becoming increasingly important,  we as business owners and those of you in highly sensitive industries like legal, financial, healthcare, technology, and government, should be concerned about the security of our business and client data, as well as our own personal data!  Read the online articles on the NY Times and Bloomberg and other online sources to get a good perspective on this new release.  So back to the new Blackberry PassportRead more

GMS Business Consulting 319 Comments

A New Breed of Derivatives…Really?

The JPMorgan Chase & Co. in New York Photographer: Victor J. Blue/Bloomberg

The JPMorgan Chase & Co. in New York
Photographer: Victor J. Blue/Bloomberg


Hello everyone…You heard right!  Hard to believe it, but it’s true!  If we didn’t learn the first time around about Wall Street created derivatives, how about a second round?  Guess who is leading the charge this time around…you got it, Goldman Sachs,  JP Morgan Chase and ProShares.  In today’s Bloomberg Article, you will discover that the unimaginable, the unthinkable is happening again. Read more

GMS Business Consulting 292 Comments

Is The U.S. – Big Brother To The World?

Photographer: Victor J. Blue/Bloomberg

Photographer: Victor J. Blue/Bloomberg


Hello everyone…this is a follow-up post from a post we made earlier in the year regarding the U.S. Government requiring foreign banks to give up personal data on foreign bank accounts held by U.S. citizens…or else…face fines/penalties/prosecution/access to U.S. financial markets etc.  This law is known as FACTA (Foreign Account Tax Compliance Act).  Today’s article on Bloomberg does a good job in describing this very disturbing law and progression of our governments reach.  It appears as though we’re not only acting as big brother to U.S. citizens, but perhaps to the entire world.  Below are several key points to consider: Read more

GMS Business Consulting 292 Comments

Are Employers Squeezing 401(k)’s?

Photographer: Peter Foley/Bloomberg

Photographer: Peter Foley/Bloomberg


Photographer: Simon Dawson/Bloomberg

Photographer: Simon Dawson/Bloomberg

Hello Everyone!  We thought this article on Bloomberg highlighting how company’s may be squeezing 401(k)’s would be of interest…to both  employer’s and employee’s.  We’re going to approach this issue from as balanced a perspective as we can.  We are by no means speaking on behalf of any particular company or organization nor any individual…it’s just from the perspective of GMS Business Consulting.  That said, let’s begin looking at this retirement plan benefit from the perspective of the Employer side. Read more

GMS Business Consulting 286 Comments

The Volcker Rule…Update

Photographer: Andrew Harrer/Bloomberg


Good Morning!  Just a brief update to the previous post regarding the Volcker Rule…Volcker himself said he didn’t help write the rule that is now in place.  Surprised…we’re not.  Here’s the Bloomberg Article that discusses this in general.  Having the Volcker Rule is certainly better than leaving things as they were.  However, it just begs the following questions: Read more

GMS Business Consulting 293 Comments

Remember, Buy Low….Sell High?

Floor Trader

Jin Lee/Bloomberg


We thought this Article on Bloomberg would be of interest to our viewers.  Remember the old saying. “Buy low, sell high?”  Remember another old saying, “Those who ignore history are destined to repeat it?”  Well, here we are again…  Seems like the retail investor will lose their investment “lunch” once again.  It really is unfortunate because we have vast amounts of historical information available at our fingertips 24/7.   If we would only take the time to do a little research and study history, then compare it with where we are today, we might be better informed, more astute and perhaps savvier investors. Read more

GMS Business Consulting 340 Comments

Economic Warnings From China…

China's Economic Woes

China’s Economic Woe’s


China's Real Estate Bubble

China’s Real Estate Bubble

Hello everyone, this mornings post is on the economic woe’s of China.  We don’t hear a whole lot about the economic challenges China is facing, and how these economic woe’s will ultimately impact the U.S. and the rest of the world economically.  This Article on Bloomberg today, really touches on what is going on behind the scenes economically.  Some of you may be very familiar with this situation, but for those of your who aren’t…we highly recommend that you read and forward these stories to everyone you know.  In addition to this Bloomberg article,  we also recommend that you, your colleagues, family and friends watch this Story that aired on 60 Minutes just over 8 months ago. Read more